DENVER, May 19, 2020 /PRNewswire/ — Internationally known for their luxury cannabis products and ethical approach to production, Denver-based brand Binske is once again distinguishing themselves as a leader in the industry. For every product purchased from April to July 2020 in the U.S., the brand will be donating 5 meals to Feeding America’s COVID-19 Relief efforts.
Binske Logo Binske & Feeding America
With total donations expected to exceed 1 million meals, Binske’s founders are hoping to help the many American families that are experiencing hardship as a result of the COVID-19 pandemic. The devasting effects of the global pandemic have had a ripple effect on many American families, especially as millions of workers find themselves without work – and no source of income to feed and care for their loved ones. Established specifically to provide aid to food-insecure families struggling during the COVID-19 pandemic, the Feeding America COVID-19 response fund will be a key source of relief for many.
For a span of four months, each and every Binske product purchased in the United States will provide 5 meals to a family in need. The donation efforts kicked off in April, and consumers have more than risen to the challenge, already bringing in a quarter-million meals as of early May. The founders of Binske, Jacob and Alex Pasternack have described the program as their way to take tangible steps towards helping the American community – and empower the consumer to do the same:
We found ourselves in the position of being able to take immediate action and help create a platform to assist those in need… We didn’t want to wait to help, we wanted to start immediately; the unfortunate and devastating reality of a world pandemic means