FlowerShop* Launches Exclusive Distribution Agreement with Unrivaled for 400 Retail Stores Across California
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TORONTO, Aug. 19, 2021 /CNW/ – Halo Collective Inc. (“Halo” or the “Company”) (NEO: HALO) (OTCQB: HCANF) (Germany: A9KN) today announced that FlowerShop*, a Sensory-Care™ brand, innovating in the wellness, cannabis, and lifestyle categories co-founded by American rapper Gerald “G-Eazy” Gillium, today launched a new product line, BUDVASE. In addition, Halo announced a distribution agreement with Unrivaled Brands, Inc. (“Unrivaled”) (OTCQX: UNRV), giving Unrivaled exclusive distribution rights to Feel Better’s FlowerShop* branded products in more than 400 retail stores across California. Halo owns 25% of FlowerShop* and previously announced a licensing, manufacturing, and distribution agreement for FlowerShop* branded products.
BUDVASE is the latest addition to FlowerShop’s line of mood-and-sensory based cannabis, aromatherapy, home goods, and lifestyle products. BUDVASE is the first release of a branded flower line, augmenting the pre-rolls that have been consistently selling out.
“The timing is perfect to bring one of our flagship products, the BUDVASE, to market,” commented Isaac Muwaswes, co-founder of FlowerShop*. “With the culmination of the summer and holiday seasons, the momentum gained from our BOUQETPACK release, and our strategic retail and distribution partnerships in place, we are in a great position to see rapid scale and penetration into the California market.”
“Our goal has been to expand the distribution and brand awareness of the FlowerShop’s premium, high-end product lines within the California market,” said Kiran Sidhu, CEO and Co-Founder of Halo. “The exciting launch of BUDVASE gives us exactly the right product line to distribute within Halo’s retail locations and through the innovative Unrivaled distribution agreement. As FlowerShop* continues to expand its product lines, we expect our relationship to grow.”
The BUDVASE flower