Keep Westword Free
I Support Local Community Journalism
Support the independent voice of Denver and help keep the future of Westword free.
Legal cannabis is still a draw for tourists, but local consumption laws still prevent most hotels from explicitly allowing guests to consume it on their property. That could change in coming months, however, as Denver adopts looser pot hospitality regulations — and Chris Chiari can’t wait.
The owner of the Patterson Inn, a boutique hotel in an old mansion at 420 East Eleventh Avenue, has been trying to turn the place into a cannabis-friendly hotel since he bought it in 2018. But his vision extends far beyond Denver: Chiari recently registered 420 Hotels Inc. in Nevada, and says he has “several exciting things to share over the next couple of months” as he looks to expand in other states.
Westword: Where does your journey with the Patterson Inn start?
Chris Chiari: I tried to buy the Patterson after flying into Denver in March 2011. My very first moment looking at the house that night on March 7, I said I wanted to turn it into a marijuana bed-and-breakfast. I still say to this day that the ghost of Katherine Patterson whispered in my ear, “Get off the f-ing grass.”
I was beat to [buying] the house by two weeks in 2011, but I did create my brand King of Quality, and that was inspired by the house. That was sort of my start into cannabis branding and hospitality. In a private way, I’d have some events in my home. I never charged for it, but I’d have some infused dinners or host bands, cannabis-friendly.
I closed on purchasing the property on May 31, 2018.